Bokaap helps startups and SMEs across the globe with end-to-end technology solutions with a focus on user-centric (UX/UI) design. Get more details!

founder-creative-director-niraali-parekh

Niraali Parekh

Founder & Creative Director

Niraali Parekh is a design leader with over 18 years of experience working with startups and established corporates across India, the U.S.A, the U.K and Asia. She founded Bokaap Design to deliver strategic, design-led solutions practised with good ethics at the standard and quality of a boutique agency.

As the Creative Director of Bokaap Design, Niraali understands how to use design to drive business goals. She delves into the core of your business objectives and crafts user-centric, market-ready design solutions that drive your business forward. Since 2010, Niraali has led Bokaap's compelling growth as a partner to startups, entrepreneurs, and multinational companies alike, delivering over 300 projects for her clients across the globe.

The driving force behind Bokaap is Niraali's philosophy to solve for complexity & reality. Without understanding the end-user, and their reason for interacting with a brand or product, any design outcome is meaningless. She helps businesses communicate their purpose through a strategic understanding of the brand, product, and audience that all come together to inspire a simple, functional yet impactful design.

Niraali has a formal design education from the Savannah College of Art and Design, U.S.A and is passionate about working with startups and small to medium-sized businesses to help them make products more innovative, user-friendly, empathetic, and beautiful. Niraali's curiosity for new experiences and product ideas is why Bokaap boasts a varied clientele across multiple industries.

Niraali is an avid traveller and adventure sports enthusiast when she's not at work. Taking design thinking to different communities, Niraali has also conducted workshops for NGO Toybank, a panel discussion on branding for Startup Leadership Program, and continues to support various social ventures through skill-based volunteering.