The Green Acres Academy approached us to strategise the promotion of this new school even before the school building was completed. It was important to establish credibility and trust in the trustees as well as the educational philosophy.
What we did
We got an opportunity to work on the holistic design solution for the school from external marketing to the internal communication design.
We created a campaign for Pre-primary – “Play. Learn. Grow.” as well as a campaign for the Primary School – “Educating for life”. These brand stories were then translated into flyers, billboards, the website, and a brochure.
Alongside the marketing campaign, we worked closely with the trustees and architects of the school to visualise the uniforms, house badges, signages, and wall graphics for the school.